Tag Archives: affordable life insurance

Term Life Insurance: Why Pay for Something You Hope to Never Use

Insurance carries with it an irony that all policy holders know well: we realize it’s essential and yet we hope to never have to use it. So why do we spend money each month on something we hope we’ll never need? Security. Life insurance differs in one area when compared to auto or home insurance. We know when we need and don’t need auto insurance, because we know when we … Read More

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Financial Challenges Rise for the Sandwich Generation

The United States’ sluggish recovery from the 2008 recession has taken a disproportional toll on the financial stresses of the “sandwich generation”, a generation of people who care for their aging parents while supporting their own children. According to a survey from the Pew Research Center, nearly half of adults in their 40s and 50s are supporting a living parent as well as either raising a young child or financially … Read More

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Financial and Emotional Wellbeing Go Hand In Hand for 83% of Americans

This year in honor of life insurance awareness month, Empire BlueCross BlueShield, conducted a telephone survey to find out how Americans feel about caring for their families during and after life. The survey was based on 1,005 participants over the age of 18, five hundred and two of which were male and five hundred and three female. Turns out there are many adults in the U.S. who strongly believe in … Read More

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The 11th Annual Life Insurance Awareness Month Begins

This September we head into the 11th year of the annual education initiative, Life Insurance Awareness Month (LIAM). With half of middle market American consumers (25-65 year olds) lacking life insurance it is more important than ever to educate and raise awareness of the benefits a term life insurance policy offers to individuals and families. In a recent LIMRA survey 63% of consumers cited expense as the main reason for … Read More

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The Sobering Reality of the Life Insurance Gap

A recent study has found that the gap in life insurance coverage vs. financial needs has worsened by 11% since 2008. The 2013 study was commissioned by New York Life and conducted by the Futures Company, an independent third party research company. They reported that while many Americans say they would want a life insurance policy that would ideally cover their household’s expenses for 14 years after the loss the family’s main income producer, they … Read More

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